Every call answered.
Lower costs, more sales.
An assistant that answers your phone on the first ring, handles what your customers actually ask, and books them in before they hang up. Any hour. Any number of callers at once.
How it works
Five steps. No menus, no "press one for sales".
They call
Your normal business number.
It answers
Straight away, and it sounds like a person.
It knows your answers
Your services, your policies, how you work.
It books them in
Offers real free times from your diary.
You get the record
Who called, why, and what was agreed.
If it reaches a question it shouldn't answer, it hands the caller straight to one of your people — and tells them who's waiting and why.
What it does for you
Three things MAK-AI does for your business.
Fewer people tied to the phone.
Every hour of the week covered, without hiring for every hour.
Your team stops repeating itself.
The routine questions are answered for them, and every call is written up.
Every caller becomes a chance to sell.
No caller lost to voicemail, and buyers guided all the way to an order.
Save money
It saves in more ways than one.
Phone staff
A US customer service rep earns a median $21.53 an hour. Benefits add about 30% to what an employer pays.
BLS, May 2025 and June 2026Every hour covered
A week has 168 hours. Keeping one line answered all of them takes more than four full-time people. The assistant never clocks off.
Busy periods
It answers many calls at once. No seasonal hires, no overtime, no callers on hold.
Staff turnover
Nothing to recruit, train or retrain. It keeps everything it has been taught.
Outsourcing
No paying an offshore team by the agent and by the hour, no time-zone gaps, no remote team to manage.
It doesn't replace everyone.
It handles the routine calls. Your people handle the ones that need a person — and they get those handed over with the details.
Save money · what it's worth
What it saves you.
Saved a month
$4,124
$49,488 a year
- Phone team today
- $10,660 a month
- Staff you keep
- $5,330 a month
- MAK-AI fee
- $500 a month
- Running costs
- $706 a month
- Cost with MAK-AI
- $6,536 a month
$10,660 today − $6,536 with MAK-AI (staff you keep + fee + running costs) = $4,124 saved a month
Cost per person: US median wage for customer service reps, $21.53 an hour (BLS, May 2025), plus benefits at 30% of employer cost (BLS, June 2026). Replace with your own figure. Running costs are MAK-AI estimates. An estimate, not a promise.
Save time
Your people get their day back.
No more repeat questions
Opening hours, order minimums, lead times, how to pay. The assistant answers them, so your staff work on what only they can do.
No waiting
Answered on the first ring, with no hold music and no menus — even when several people call at once.
No notes to write
Every call arrives summarised: who called, what they wanted, what was agreed. Nobody types it up.
Save time · after every call
Three things land, without anyone typing.
The meeting
In the calendar your team already uses, with the caller's details and what they wanted.
The call log
One row per call. Name, number, email, what they wanted, what was agreed.
The confirmation
An email with the time and a calendar invite they add in one tap — so they turn up.
Including the calls that went nowhere. Someone who hung up after four seconds still appears in your log, with a note saying so. Those are the calls you most need to see.
We set it up around how your business works. Which calendar it books into, where the call log lives, what the confirmation says, how it greets your callers and which calls go straight to your team. Each one is set the way you like it.
Make money · stop losing callers
What happens when someone calls you at seven in the evening?
44%
of people who call a business never reach a person.
29%
still never reach a person, even when they stay on the line for more than 30 seconds.
Today
- It rings out, or reaches voicemail
- They don't leave a message
- You never learn they called
- They call someone else tomorrow
With an assistant
- Answered on the first ring
- Their questions get answered
- A meeting is in your diary
- You read it over coffee
Source: Invoca Lead Conversion Benchmarks Report, July 2026. More than 70 million calls across 10 industries.
Make money · what missed calls cost
Your missed calls, in dollars.
Revenue at risk
$8,778
a month · $105,336 a year
- MAK-AI fee
- $500 a month
- Running costs
- $129 a month
- Total cost
- $629 a month
- Left after costs
- $8,149 a month
- Back for every $1 spent
- $13.96
- Pays for itself with
- 2 sales a month
110 missed calls × 38% are leads × 42% buy on the call × $500 = $8,778 revenue at risk a month
Source: Invoca Lead Conversion Benchmarks Report, July 2026 (lead and buying rates). Running costs are MAK-AI estimates based on current usage and hosting prices, and assume the assistant answers every call. An estimate, not a promise.
Make money · sell on the call
It doesn't just answer. It helps them buy.
Not part of the demonstration line. We connect it to your products and your ordering system when we set it up for your business.
Finds out what they need
Asks the questions a good salesperson would, and listens.
Recommends from your range
Explains the options from what you've taught it, and suggests what goes well with them.
Sends a cart or payment link
By text or email, while they're still on the call. Business buyers get a quote or invoice on your usual terms.
They pay, the order lands
On their own phone, through the checkout you already use, and into your ordering system. Card numbers are never read out on the call.
Example · a pet supply store
CallerMy puppy's outgrown his food. What do you have for large breeds?
AssistantTwo options: chicken and rice, or salmon for sensitive stomachs. How is he on his current food?
CallerFine. The chicken one, please.
AssistantThat's $64.99 for 30 pounds. Many owners add our slow-feeder bowl. Want one?
CallerSure.
AssistantI've texted you a cart with both. Check out on your phone, for pickup or delivery.
An illustration. The store and prices are made up.
Where the limits are
What it will never do.
- Negotiate a price, or make one up. It only states the prices you give it.
- Take card numbers over the phone. Payment happens on your own secure checkout.
- Give advice it isn't qualified to give — medical, legal, financial.
- Promise a date, or agree to terms on your behalf.
- Claim something happened when it didn't.
- Pretend to be human. It says it's an assistant, and that the call is recorded, in its first sentence.
The limits are yours to set. It is built to know where its edge is, and to hand you the call when it gets there.
Built for any industry
Don't take our word for it. Call it.
We built the demonstration for Alverra Pharma Labs, a made-up supplement manufacturer. The company is fictional, but the phone line is real and so is everything behind it.
+1 504 504 4801
Try: "What's your minimum order quantity?"
Then ask for a meeting, and watch the diary fill.
What the demo shows
- Answers questions about the products
- Books a meeting in a real diary
- Hands the call to a person
- Logs every call, with a summary
Not in the demo
- Selling, cart links and payment links
- We set these up for each business, on request
Supplements are just the content. The same assistant works for a clinic, a law firm, a restaurant, a retailer or a dealership — it learns your answers, not an industry's.